Just in time for the holidays, Dell goes OPI.

November 6, 2009 by guruofnew  
Filed under New Stuff

dellopiOkay, so Della was a disaster, igniting a social media firestorm last spring. But all those “Lollipop, Lollipop” colors popping off the assembly line clearly struck a merry chord with consumers. That’s why just in time for the holidays, Dell Mini, Inspiron and Studio laptops will be available in colors including “I’m Not Really a Waitress,” “Strawberry Margarita” and “Kyoto Pearl.” Twenty-six new colors will be added to the current Dell Design Studio palette along with a variety of patterns beginning next month. They’ll include not just 20 classic OPI colours but also six holiday-themed shades such as “Dear Santa,” “Merry Midnight” and “Smitten with Mittens.” Seasonal shades will vary, and availability in other countries will follow the palette’s US introduction. Select OPI colours will also be available at many retailers. Maybe we’ll paint our fingers and toes to match when we go Christmas shopping.

“Beautiful nails really are the ultimate accessory to any look,” said Suzi Weiss-Fischmann, OPI Executive Vice President & Artistic Director. “And now, with Dell laptops that coordinate with OPI Nail Lacquers, you can match your nails to your emails!”

So it looks like I’m finally going to get some competition for my neon green Macbook. Years ago at CES I discovered the wonders of a site called colorware and very promptly colorized my iPod in Berkeley gold and blue. I loved it so much I graduated to a full colorization — the Minnesota company uses a process similar to colorizing cars — for my laptop. Half the fun is gawking at the glossy lipsticky colors posted on the site. Dell’s brilliance in partnering with OPI is tempting indeed. I wonder if they’ll have my fave “Cajun Shrimp.”

Via the awesome site Springwise.

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